EA Reveals New Plan for Growth

EA Reveals New Plan for Growth

Business

07 September 2023 11:45

Electronic Arts revealed its plans for growth. CEO of EA Andrew Wilson stated "franchises like The Sims, Apex Legends, and Battlefield will creeate huge communities". He stated ""We are very blessed in that we have FC, we have Madden, we have Battlefield, we have The Sims, we have Apex, we're building out Skate. So we're going to disproportionately invest in IP as a platform and really creating the new world that is the flywheel of engagement. 50 years ago, it was about cruise lines and hotels. Today it's about Play, Watch, Create, Connect around these massive online communities in the context of these extraordinary IP."

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EA Reveals New Plan for Growth

Business

07 September 2023 11:45

Tags: Electronic Arts

Electronic Arts revealed its plans for growth. CEO of EA Andrew Wilson stated "franchises like The Sims, Apex Legends, and Battlefield will creeate huge communities". He stated ""We are very blessed in that we have FC, we have Madden, we have Battlefield, we have The Sims, we have Apex, we're building out Skate. So we're going to disproportionately invest in IP as a platform and really creating the new world that is the flywheel of engagement. 50 years ago, it was about cruise lines and hotels. Today it's about Play, Watch, Create, Connect around these massive online communities in the context of these extraordinary IP."

Share:

Sources:

Report mistake Submit news

Related news

View All

EA to Lay off 300-400 Employees

Electronic Arts (EA) is laying off between 300 and 400 employees in a significant restructuring effort, according to a report...

Drama

May 01, 2025

ALGS Details Announced

The ALGS Open will take place in New Orleans, LA, from May 1-4, featuring a massive 160 Apex teams in...

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Mar 14, 2025

EA Lays off Bioware Devs

Bioware is reportedly undergoing significant restructuring, with a large number of staff being reassigned to other teams and projects. [[Companies/Electronic...

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Jan 31, 2025

EA to Close Origin

EA Origin will be shutting down on April 17, 2025, due to Microsoft discontinuing support for 32-bit software. Players currently using...

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Starting May 10, Electronic Arts' video game subscription service, EA Play, is set for a price adjustment. As reported...

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