McLaren X NEOM Partnership Expanded
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News/McLaren X NEOM Partnership Expanded
Business
14 November 2023 13:07
McLaren Racing expanded its partnership with the Saudi Arabian city NEOM. According to the deal, NEOM is named as the Official Principal Partner of McLaren Shadow. The NEOM logo will be displayed on McLaren Shadow jerseys. Partnerships between NEOM and the esports industry have been criticized heavily over the years.
Neil Walker, Head of Esports and Gaming at McLaren Racing, stated “It’s great to re-launch the team with this new look and feel. I can’t think of a better way of doing it than with our new Official Principal Partner NEOM and our strong line-up of Lucas, Wilson, and Dani."
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Business
14 November 2023 13:07
McLaren Racing expanded its partnership with the Saudi Arabian city NEOM. According to the deal, NEOM is named as the Official Principal Partner of McLaren Shadow. The NEOM logo will be displayed on McLaren Shadow jerseys. Partnerships between NEOM and the esports industry have been criticized heavily over the years.
Neil Walker, Head of Esports and Gaming at McLaren Racing, stated “It’s great to re-launch the team with this new look and feel. I can’t think of a better way of doing it than with our new Official Principal Partner NEOM and our strong line-up of Lucas, Wilson, and Dani."
Logitech and McLaren partnered for a sim racing event. The prize pool of the event will be $30k. The event...
More
Jun 27, 2023
Polygon, one of the most prominent video game and pop culture websites of the last decade, has been acquired by...
Business
May 02, 2025
Just a day after its significant legal victory over Apple, Epic Games has announced a new set of features...
Business
May 02, 2025
Rockstar Games has officially delayed the release of Grand Theft Auto VI, pushing the launch date to May 26, 2026....
Business
May 02, 2025