The Experimentation Group Revealed

The Experimentation Group Revealed

Business

18 October 2023 13:49

Former EA and King executives David Nelson, Tom Storr, and Phillip Black revealed The Experimentation Group. Nelson, former VP of portfolio games at King stated '"We had experiments, not conjecture, to prove it. We discovered what really mattered to our players. Now, we are bringing that process to the rest of the industry."" Black, stated "We're here to prove what science is and, more importantly, how science grows games. At this stage, the organisation hasn't explained its methodology or how its "science"

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The Experimentation Group Revealed

Business

18 October 2023 13:49

Tags: The Experimentation Group

Former EA and King executives David Nelson, Tom Storr, and Phillip Black revealed The Experimentation Group. Nelson, former VP of portfolio games at King stated '"We had experiments, not conjecture, to prove it. We discovered what really mattered to our players. Now, we are bringing that process to the rest of the industry."" Black, stated "We're here to prove what science is and, more importantly, how science grows games. At this stage, the organisation hasn't explained its methodology or how its "science"

Share:

Sources:

Report mistake   

Submit news   

Related news

View All

Valnet Acquires Polygon

Polygon, one of the most prominent video game and pop culture websites of the last decade, has been acquired by...

Business

May 02, 2025

Epic Games Reveals Webshop for Devs

Just a day after its significant legal victory over Apple, Epic Games has announced a new set of features...

Business

May 02, 2025

GTA 6 Delayed Again

Rockstar Games has officially delayed the release of Grand Theft Auto VI, pushing the launch date to May 26, 2026....

Business

May 02, 2025

EA to Lay off 300-400 Employees

Electronic Arts (EA) is laying off between 300 and 400 employees in a significant restructuring effort, according to a report...

Drama

May 01, 2025

Ubisoft Cornered

Ubisoft has issued a response following a formal privacy complaint filed against the company by NOYB – the European Center...

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Apr 30, 2025