News/Honor Extends Esports World Cup Partnership

Honor Extends Esports World Cup Partnership

Business

04 July 2025 15:30

The Esports World Cup Foundation (EWCF) has officially announced HONOR as the Official Smartphone Partner for the upcoming Esports World Cup 2025, marking a renewal of their successful collaboration from last year. As part of this extended partnership, HONOR will continue to provide their flagship HONOR Magic7 Pro as the primary smartphone for EWCF's mobile esports competitions.

The Esports World Cup 2025 will feature popular mobile games such as Honor of Kings (HoK), PUBG: Mobile, Mobile Legends: Bang Bang, and Free Fire. According to the official release, HONOR’s AI-powered technology will be integrated to enhance the gaming experience, optimizing various aspects of device performance—ranging from graphics to system and power management—ensuring that players have the best possible experience during their competitive matches.

HONOR, initially a subsidiary of Huawei, became an independent brand in 2020 following its acquisition by Shenzhen Zhixin New Information Technology, a firm controlled by the Shenzhen Government. While the company’s name is synonymous with high-quality smartphones, HONOR has expanded its product lineup to include PCs, tablets, wearables, and mobile device software, cementing its place as a tech powerhouse.

As a brand, HONOR has long been a supporter of the esports industry, particularly in markets with thriving mobile esports scenes like China. At the close of 2024, the company took a notable step forward by collaborating with Honor of Kings esports player Yinuo in the launch of the Honor GT phone series, further solidifying its commitment to mobile gaming.

In addition to HONOR, the Esports World Cup 2025 has garnered support from several major global Brands, including Pepsico, Lenovo Legion, Saudi Telecom Company (stc Group), Amazon Ads, OBSBOT, and Sony, among others. This diverse partnership underscores the increasing influence and commercial appeal of esports on the world stage.

More:Esports World Cup Partners with KitKat

Tags: Esports World Cup

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