Playtika to Spend $1.2b
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News/Playtika to Spend $1.2b
Mergers and Acquisitions
29 February 2024 09:28
Playtika, has announced a shift in its strategy. According to recent investors call it has decided to halt its search and intends to allocate $1.2b towards mergers and acquisitions (M&A) activities over the next three years. The current market conditions are considered an opportunity by the company.
The company stated that "ongoing uncertainty in Israel and Ukraine" was the reason behind pausing its search for a buyer. Despite this decision, Playtika reported a revenue of $638m for the fourth quarter of 2023. The company also stated that they will continue the pause on new titles.
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