Unity to Scrap Runtime Fee

Unity to Scrap Runtime Fee

Business

12 September 2024 16:52

Unity has announced it will cancel the Runtime Fee, a contentious charge introduced about a year ago that sought to impose a per-install fee on developers after reaching certain milestones. Instead, the company will return to its previous seat-based subscription model, though with increased pricing for Unity Pro and Unity Enterprise users.

The Runtime Fee policy faced significant backlash from developers, leading to widespread criticism and threats to abandon the platform. The controversy also contributed to the departures of Unity CEO John Riccitiello and Unity Create boss Marc Whitten.

Under new CEO Matthew Bromberg, Unity aims to rebuild trust with its user base by scrapping the Runtime Fee and addressing the concerns that led to the policy’s introduction.

More:GameSquare Reveals New Record

"We can't pursue that mission in conflict with our customers; at its heart, it must be a partnership built on trust," Bromberg said. "I’ve been able to connect with many of you over the last three months, and I’ve heard time and time again that you want a strong Unity, and understand that price increases are a necessary part of what enables us to invest in moving gaming forward. But those increases needn’t come in a novel and controversial new form."

Tags: Unity

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Unity to Scrap Runtime Fee

Business

12 September 2024 16:52

Tags: Unity

Unity has announced it will cancel the Runtime Fee, a contentious charge introduced about a year ago that sought to impose a per-install fee on developers after reaching certain milestones. Instead, the company will return to its previous seat-based subscription model, though with increased pricing for Unity Pro and Unity Enterprise users.

The Runtime Fee policy faced significant backlash from developers, leading to widespread criticism and threats to abandon the platform. The controversy also contributed to the departures of Unity CEO John Riccitiello and Unity Create boss Marc Whitten.

Under new CEO Matthew Bromberg, Unity aims to rebuild trust with its user base by scrapping the Runtime Fee and addressing the concerns that led to the policy’s introduction.

More:GameSquare Reveals New Record

"We can't pursue that mission in conflict with our customers; at its heart, it must be a partnership built on trust," Bromberg said. "I’ve been able to connect with many of you over the last three months, and I’ve heard time and time again that you want a strong Unity, and understand that price increases are a necessary part of what enables us to invest in moving gaming forward. But those increases needn’t come in a novel and controversial new form."

Share:

Sources:

Report mistake   

Submit news   

Related news

View All

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