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Revision as of 20:54, 17 May 2024
100 Thieves is an American esports and lifestyle brand founded by Matthew "Nadeshot" Haag and co-owned by Dan Gilbert, founder of Quicken Loans and owner of the Cleveland Cavaliers, on April 18, 2016. Initially established as a professional esports organization competing in titles such as League of Legends, Call of Duty, and Fortnite, 100 Thieves has expanded its presence to include a variety of ventures including apparel, content creation, and entertainment. The company gained significant attention in the gaming industry for its high-profile signings and collaborations, and its innovative approach to blending gaming with streetwear fashion. As of my last update in January 2022, 100 Thieves continues to be a prominent figure in the esports and lifestyle landscape, with a strong following across various social media platforms and a growing presence in the competitive gaming scene.
Current employees
| Name | Position | Join Date |
|---|---|---|
 Matthew Haag | Co-founder and CEO | Nov 20, 2017 |
 Jacob Toft-Andersen | President | Mar 2024 |
News
- 2025-04-10 100 Thieves Teases Expansion
- 2025-03-14 100 Thieves Announces Marvel Rivals Roster
- 2024-07-04 100 Thieves Partners with Google Play and Niantic
- 2024-05-29 100 Thieves Reveals New Collection
- 2024-05-07 30 Teams Joins to Esports World Cup Club Support Program
- 2024-03-19 C-Level Changes at 100 Thieves
- 2024-01-19 100 Thieves Sold Juvee!
- 2024-01-12 100 Thieves Unveils New Jersey
- 2023-11-03 100 Thieves to Refocus
- 2023-11-02 Daniel "eeiu" Vucenovic to Join 100 Thieves
Gallery
Gallery
100 Thieves LA Headquarters
100 Thieves LA Headquarters
100 Thieves LA Headquarters
Related news
Esports organization 100 Thieves is hinting at major expansions into new competitive gaming titles, teasing potential entries into Street...
100 Thieves has officially revealed its Marvel Rivals roster, which consists of the former Team Mutants players. The team...
100 Thieves has teamed up with Google Play and Niantic, the creator of Pokémon GO, for collaborations during Pokémon...
Adidas Originals and 100 Thieves are teaming up for their first merchandise collection, set to release on May 31....
- ↑ https://pressroom.lexus.com/100-thieves-names-lexus-official-luxury-automotive-partner/
- ↑ https://about.att.com/story/2021/100_thieves.html
- ↑ https://twitter.com/100Thieves/status/1564701943892549632?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1564701943892549632%7Ctwgr%5Ec50771b976e3c2270f0f38293533da9ee5ba9602%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.redditmedia.com%2Fmediaembed%2Fx1srx4%2F%3Fresponsive%3Dtrueis_nightmode%3Dtrue
- ↑ https://www.esports.com/en/100-thieves-and-gucci-launch-clothing-partnership-and-a-2400-backpack-252425
- ↑ https://100thieves.com/blogs/news/crocs-partners-with-100-thieves